We'll decompose your idea into user stories and figure out what the minimum viable product is. Then, we'll design wireframes for how it could work and put it in front of potential customers to validate its usability, making changes as necessary.
Once we have a minimum viable product designed as a working prototype, we'll build out the idea into a functional web app. We'll make sure that we have in-app analytics on day one so that we can understand how our users interact with the app.
Using the in-app analytics that we included during the build as well as customer feedback from our user interviews, we'll refine the product to add features that provide value to our customers, continuing to iterate as we seek product/market fit.